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PRESS RELEASE

Alice Yim New York to return to the Nolcha Shows during New York Fashion Week

Ariel Tian

DESIGNER ALICE YIM, MODELS HER COLLABORATION WITH JIMMY CRYSTAL,ALICE YIM X JIMMY CRYSTAL EYEWEAR. EARRINGS BY E. SHAW JEWELS.

DESIGNER ALICE YIM, MODELS HER COLLABORATION WITH JIMMY CRYSTAL,
ALICE YIM X JIMMY CRYSTAL EYEWEAR. EARRINGS BY E. SHAW JEWELS.

Alice Yim is a graduate of the renowned Academy of Art University, San Francisco. In 2007, she created her own brand, Alice Yim New York and has successfully shown her collections in Style Fashion Week and the Nolcha Shows. Alice's vision entices an elevated, yet natural feel for the modern, career driven woman. Alice Yim is known for her feminine silhouettes with luxe fabrics that easily transition from day to evening. The Spring / Summer 2017 collection is inspired by vintage elements of the 1970's and the shapes of crystals. The use of a dynamic print created by the European print maker adds a playful touch to this collection.

She will also be showcasing her men's line of bespoke suiting and tailored shirts under the name Shirtologi.

DESIGNER ALICE YIM WEARING HER SS17 DESIGN, KOKI TOMLINSON WEARING SHIRTOLOGI BESPOKE SHIRT AND PANTS

KOKI TOMLINSON MODELING IN SHIRTOLOGI SUIT, BESPOKE SHIRT AND TIE

This season, Alice Yim has collaborated with Jimmy Crystal to feature designer eyewear and jewelry, with eyewear styles designed specifically for her show. As a special addition, Jimmy Crystal has provided a bike worth upwards of $40,000, completely encrusted in Swarovski crystals, to grace the runway with Alice Yim's designs.

This made to order design was handcrafted by two specially trained craftsmen, adorned with over 50,000 Swarovski crystals, and took over a month to produce.

Shoes provided by Guilty Soles and De Blossom which feature shoe designs constructed by dyed vegan leather.

Music by celebrity DJ Daniya Ozma will set the tone for the runway show.

Alice Yim shares: "This will be my second time showing with the Nolcha Shows. Everyone is incredibly organized, which is fundamental when orchestrating a production of this caliber. I love that even though they are huge contenders in the game, the staff is always prepared and pleasant.. Their show packages include everything that is needed to produce a show, and at an economical price."

Kerry Bannigan, Co-Founder, Nolcha Shows comments: "It is a pleasure to welcome Alice Yim New York back to our runway to unveil her latest collection. We are proud to support such talent and we look forward to a successful season for the brand."

For more information on Alice Yim New York visit:

http://nolchashows.com/designers/alice-yim-new-york/ 

For more information about Alice Yim New York | Shirtologi, or

for editorial collaboration, contact: alice@aliceyim.com

To schedule an interview contact: 

 

ABOUT NOLCHA SHOWS

The Nolcha Shows, co-founded by Kerry Bannigan and Arthur Mandel, are a leading award-winning event held during New York Fashion Week. Over the past eight years the Nolcha Shows have become established as a platform for discovery; promoting cutting edge innovative fashion designers. The Nolcha Shows have built an acclaimed reputation as a hot incubator of fashion design talent and are officially listed by the New York City Economic Development Corporation; offering a range of cost effective options to increase designers recognition and develop their businesses. The successful showcase consistently receives positive media coverage including features in ADWEEK, Glamour, Cosmopolitan, INC, US WEEKLY, Lucky, NBC, MTV and Forbes; and has been supported by brands including Citibank, Coca-Cola, Rusk, Otterbox, Vitamin Water, American Airlines, Don Q Rums and Landrover.

www.nolchashows.com | facebook.com/nolcha | @nolchashows #nolcha #nolchashows